Crm Whitepapers


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Know What Customers Want Before They Do
By Oracle | 27/3/2014

Webcast Summary: Today’s consumers and B2B companies only want interactions that are relevant, personalized, and based on a customer’s situation and preferences. Companies that fail to provide relevant offers will be left behind.

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Social CRM Comes of Age
By Oracle | 18/9/2009

The impact of the social communications makeover has shifted ownership of the customer/company relationship to control in the hands of the customer - which changes how businesses must respond. Find out how to best utilise Social CRM by reading on.

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White paper survey: Web 2.0 and Sales Process Management
By Oracle | 18/9/2009

How satisfied are sales managers with the processes involved in locating, managing, and closing sales? What can this tell us about where Web 2.0 applications would provide the most benefit to the overall sales process? Read the survey results now.

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Sales 2.0: How Businesses are Using Online Collaboration to Spark Sales
By Oracle | 18/9/2009

Sales 2.0 is the adaptation of Web 2.0 concepts and technologies to improve and accelerate the sales process. This paper features information gathered from polls of professionals, feedback from experts, and advice from vendors. Read the results now.

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Connect and Empower Mobile Salespeople
By Oracle | 18/9/2009

New technologies can help salespeople on the road be more effective, better manage customer relationships, and close more deals. Want to know more? Download this free white paper now.

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Differentiate Your Company with Complete CRM
By Oracle | 18/9/2009

This white paper expands on the idea of Complete CRM – how businesses can better engage customers and users, manage customer transactions, and analyse results to adapt and take advantage of changing circumstances. Realise greater value from CRM, read more.

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Evaluating CRM Solutions: Six Ways "The Oracle Advantage" Benefits Your Organisation
By Oracle | 18/9/2009

The best CRM evaluations are conducted by analysing a combination of vendor criteria in addition to assessing product features and functionality. This white paper summarises the key questions every organisation should ask of a vendor. Read on now.

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Big ideas & best practices for CRM online
By Oracle | 9/3/2009

It's no secret that customer relationship management (CRM) is a key business strategy to determine enterprise success. Aggressively managing customer relationships and working to ensure retention have become imperative to building business, especially through lean times. Read on discover big ideas and best practices to manage your CRM strategy.

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Forbes: The Secret Sauce of Oracle's Commercial Success
By Oracle | 27/3/2014

Forbes Article: Oracle Sales Cloud is the Secret Sauce Behind Oracle's Success Read how Oracle Sales Cloud helped Oracle increase annual revenue to $37 billion.

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Nucleus Research - CRM Technology Value Matrix - First Half 2012
By Salesforce.com | 29/10/2012

This whitepaper was provided with compliments of Salesforce.com. Get the CRM Technology Value Matrix by Nucleus Research that evaluates the usability and functionality of CRM solutions that support sales, marketing, and customer service for any-sized business. This Matrix will help you evaluate additions, upgrades, and changes to core CRM solutions.

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