IT services provider PicNet has signed a deal with the Department of Agriculture, Fisheries and Forestry (DAFF) to supply its Mouse Eye Tracking web analytics software.
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Turning the black art of tracking customer feedback through blogs and social networking services into a science has become a successful service at Sydney-based startup BuzzNumbers.
IBM will purchase Coremetrics, a provider of Web analytics software, the company announced Tuesday. Terms of the deal were not disclosed.
Twitter, which recently announced its Promoted Tweets advertising program, has acquired the maker of a cloud-hosted Web analytics application, Twitter said Thursday.
Google has released a Web browser add-on that will stop the browser from sending information to the Google Analytics service, which Web sites can use to collect data about their visitors.
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