Tidemark is adding predictive analytics functions to its cloud-based financial planning and analysis software to help companies include unstructured big data sources, like social media messages and sensor information, into forecasting and budgeting decisions.
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Tidemark is expanding to Europe, where it hopes its cloud-based apps and HTML5-based clients will help wean businesses off their dependency on Excel and email for financial planning and analytics.
As 2013 begins, the SaaS (software as a service) market is set to heat up even more, as well as potentially undergo a number of key shifts. Here's a look at a series of key SaaS vendors and trends to watch as the year unfolds.