Stories by Rob Enderle

RIM dooms itself with IT-centric strategy

In a world driven by consumerization one company stands alone against the wave of employees who are bringing their iPhones and Android phones to work. That company is RIM , who just announced plans to abandon their consumer efforts and focus on the enterprise. We know this will work because it worked so swimmingly for Microsoft. I think we can officially start preparing to say, "RIP, RIM."