Stories by Len Rust

Too many questions, too few answers

In today's IT industry it's relatively easy to have a modest awareness of what's going on, but to have an in-depth, detailed understanding of what's important to both vendors and buyers involves far more than skimming news releases, browsing Web sites, and reading white papers.

Tapping our potential

The Rust Report column Aussies Worth Watching commenced on August 8 2004, and recently MyCyberTwin was listed as company 1000.

Aussies worth watching

The search for Australian ICT success stories leads to Gravity Australia, Unify Solutions, Incom, Tyro, Freshview, and Aipex.

Software development costs are tip of iceberg

Twenty-six per cent of the cost of implementing a new application is consumed by integration with existing applications, according to a survey of 105 IT executives in Australia commissioned by InterSystems. The figure remained virtually the same as that uncovered by last year's survey.

Aussie love affair with mobile phones continues

GPS navigation, CDMA migration, and a buoyant economy were all market factors helping to drive a record number of more than nine million mobile phone handset shipments to Australia in 2007.

Aussies go online for new jobs

A recent international workplace survey has found that Australian job seekers topped a list of countries in their use of the Internet to find jobs, with a majority finding their most recent position online. Online recruitment eclipsed all other forms of recruitment including direct approaches, newspaper advertising, and word of mouth, according to the international survey.

Aussies worth watching

ClickFind, GRA, GreenInnovation, inXchange, RPO Inc, and Tangler come under the spotlight

3G spread to boost mobile TV

As mobile TV services expand over the next five years, ABI Research believes the total number of subscribers will grow to 462 million, driven in large part by the expansion of 3G networks, and flat-rate plans for mobile video.

Indian SMBs keen on mobility

Small-to-medium-sized businesses in India are more mobile and more ready to adopt mobility solutions than their counterparts in other countries, according to industry analyst Ovum.

Marketers unlikely to increase spending

Drastic marketing budget increases are not likely this year for most marketers worldwide, according to a survey conducted by the CMO Council and sponsored by Deloitte Consulting, Market and TechTarget.

IT's a rugged world

For all the talk by company executives and analysts about "opportunities" and "synergies" for the combined company of Microsoft and Yahoo, putting them together will be an enormous challenge. Will the bid go ahead? Most likely. Will it work is a question mark.

A who's who of Aussie ICT

The spotlight falls on Brennan, Combo, Octahedron, Menulog, MyCyberTwin, and Taurus Software Solutions.

Personal navigation the way to go

Mobile handsets will play an increasingly important role in portable navigation markets over the next few years, lifting the sales of handset-based navigation devices to annual figures of more than 96 million units by 2012. ABI Research has found that navigation device sales continue to outperform the industry's expectations and forecasts, with the 2007 holiday season illustrating that the US market is quickly catching up to Europe in its embrace of navigation, particularly personal navigation devices (PNDs).

US edges towards mobile banking

The US seems to be moving closer to a goal of using mobile handsets to accomplish financial transactions and make purchases as several competing market players align on both technology and objectives, according to research company In-Stat. Although 2008 will not be "the year of mobile payments" in the US, some progress is likely, the high-tech market research firm predicted.