Briefs

FRAMINGHAM (03/03/2000) - DoubleClick Does About-face on PrivacyThe CEO of New York-based DoubleClick Inc. said the online advertising firm won't merge names with anonymous Internet users' activity, at least in the immediate future. DoubleClick's change of heart comes amid criticism of its information-collection methods by privacy groups and just one week after the Federal Trade Commission (FTC) launched an informal probe of the company's alleged deceptive practices. The FTC is looking into how DoubleClick planned to collect and maintain Internet users' information in a national database.

Sabre, Ariba Team on Travel Trade ExchangeSabre Holdings Corp. in Fort Worth, Texas, and Ariba Inc. in Mountain View, Calif., announced an Internet-based businesses-to-business trade exchange for the travel and transportation industries. The exchange, called Sabre e-Marketplace, was designed to let airlines, travel agencies and other travel-related companies compare the prices of goods and services and buy them in quantity.

Palm IPO Takes Off

Palm Inc.'s stock price soared as high as $165 per share before settling back into the $90 range on its first day of trading on the Nasdaq Stock Exchange this week. Trading had opened at $38 per share. Parent company 3Com Corp. holds a 90% stake in the handheld maker, which had a market cap of $53.1 billion as of this morning.

Priceline to Offer Discounted Gas OnlinePriceline.com's new program to sell gasoline at reduced prices will take off May 20, with or without the involvement of the major oil companies, the Norwalk, Conn.-based Internet discounter said. That's because most of the proposed savings of 10 to 20 cents per gallon will be derived from ads on the gasoline page of the Priceline.com Web site.

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