Message Delivery Service Enhanced

FRAMINGHAM (07/25/2000) - A Billerica, Mass., startup offering a Web-based service that guarantees the delivery of time-sensitive messages to any platform - e-mail, telephone, fax, pager or wireless device - has announced a new company name and added several features that will be available next month.

Now called EnvoyWorldWide, the startup formerly known as MessageBlaster will retain the MessageBlaster moniker for its hosted service. The MessageBlaster service allows corporations to quickly draft and disseminate messages to customers, partners, suppliers and employees over an array of wired and wireless communications devices.

Since its launch last September, MessageBlaster has attracted several corporate customers including Network Associates Inc., Sylvan Learning Centers and IDC Financial. Network Associates uses MessageBlaster to disseminate virus alerts to its corporate customers via a range of devices. Sylvan Learning Centers replaced a fax system with MessageBlaster for sending out curriculum and scheduling information to 900 centers worldwide. And IDC Financial uses MessageBlaster to notify analysts of price adjustments on its mutual funds at the end of the day, as required by the Securities and Exchange Commission.

"People are much harder to reach than ever before," EnvoyWorldWide CEO and cofounder Alain Daste says. "Our message dissemination service can reach people on their cellphone, car phone, home phone or on multiple e-mail accounts."

An updated version of the service will be available in August and will feature collective billing for large organizations, improved online reporting and support for a central contact to monitor message delivery. The service is available in 15 countries.

MessageBlaster prices range from US$5,000 to $25,000 for initial integration plus a monthly fee based on the number of recipients and messages sent. For example, a company that sends 30,000 messages a month would pay around $3700 in monthly fees.

MessageBlaster was founded 2 years ago and currently employs 55 people. The company raised $12 million in venture capital in January.www.envoyww.com.

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