Activate Offers Free Streaming

SEATTLE (07/27/2000) - How do you spell relief? One application service provider (ASP) hopes you'll spell it "a-c-t-i-v-a-t-e."

Activate Corp. says it will store and serve streaming media for free as part of its Streaming Summer Relief Program. The streaming media ASP will waive storage (up to one terabyte) and bandwidth fees through the end of 2000 for all new customers that sign-up before Labor Day, says Activate CEO and co-founder Jeff Schrock.

The company is trying to work around the cash and stock problems of many dot-com companies -- Activate's core customer base -- and enable them to deliver streaming media, says Schrock. "We don't want stock woes to be deterrents to doing streaming media."

After December 31, 2000, the free users will be transferred to Activate's standard rate card, which runs around $100 per gigabit per month, according to Schrock. "With streaming media, visitors stay longer and sites are more attractive to broadband users … good things happen when you add streaming media," he says.

Activate allows customers to post streaming media files to their own directories via FTP. The company can serve all major media formats including Real, Windows Media, QuickTime and MP3. Users of the service also get reporting and tracking tools.

The company runs a global network of servers and uses EMC Corp.'s Enterprise Storage System in its central data center.

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