Broadband service delivery software maker Objectif has aligned with HarmonyCom to deliver complete operation system services (OSS) and order-entry activation solutions to global service providers.
The cross-marketing agreement will see the companies target the Asia-Pacific, US and European markets with the dual offering.
Objectif's business strategy will focus on extending its partnership reach into "different markets -- down from the OSS space to the network management space", said Jeff Mills, managing director and co-founder of Objectif.
The HarmonyCom deal is worth around $4 million, a "significant" part of which will go towards developing channel alliances, according to Mills.
The partners have chosen Logica as global systems distributor of Objectif's integrated customer order management system, KEYSTONE.
Chuffed by the HarmonyCom partnership for what he called its "extreme synergy", a Mills said revenue would triple over the next year. "Coming from a period of six years profitability in revenue and growth, we will achieve $6.6 million in revenue."
Cisco Systems, a HarmonyCom partner for broadband activation systems, introduced Objectif to Harmony. Despite the multinational's hand in kick-starting talks, Mills maintained the dual offering would be vendor-neutral. "Cisco sees the value in our combined solution but hasn't looked any further than this," he added.
Mills said business opportunities were turning up "day by day" hot off the heels of the HarmonyCom alliance announcement late last week.
Objectif has struck some luck in the local telco marketplace. Mills said the company was "in discussion" for a range of service provision deals with four Australian telecommunications carriers: one a tier-one carrier; the other three tier-two carriers, Mill said.
"I can't say who they are but I'm not bullshitting either," he said, declining to comment on any financials.
"We're an energetic and focused company. We have targeted R&D and intellectual development. We've provided real-time service activities to Optus since 1994, performing service-level agreements and jeopardy management," Mills said of the company's credibility.
"We've spent a lot of time working with companies in the OSS space."