Mercury Interactive ramps up BTO offerings

This week enterprise application vendor Mercury Interactive will take two key steps in broadening Optane, its BTO (business technology optimization) suite of applications with the acquisition of Allerez, a reporting and analytics vendor, and the licensing of technology from Motive Communications.

Motive, based in Austin, will add automated problem resolution functionality to Mercury Interactive's diagnostic and alerting capability.

"Most CIOs will tell you even if you could resolve 15 percent of these issues (automatically), the impact on the business would be significant," said Chris Lochhead, chief marketing officer at Mercury Interactive in Sunnyvale, Calif.

The Motive technology will be incorporated in the next generation of Mercury Interactive's system management products.

According to Motive President Kip McClanahan, Motive's ability to gather nuts and bolts data about hardware and software performance will be leveraged by Mercury to give managers a business-relevant view into their entire system.

Mercury's acquisition of Allerez, in San Mateo, Calif., gives Mercury a higher level of reporting flexibility that includes custom views and reports and dashboard capability, according to Lochhead.

The incorporation of Motive and Allerez technology into the Mercury product line is part of a company strategy to differentiate its offerings from other companies in the BTO space, said Mike Dominy, a senior analyst at Yankee Group in Boston.

"Mercury wants to give IT the ability to diagnose all applications and infrastructure at one time. (Mercury Interactive) is looking at the entire stack from the users' point of view, from hardware to networking to the OS to the application layer," said Dominy. "No one else has this."

The Allerez acquisition is final. Both the Allerez and Motive technology will be incorporated in the next rev of the Optane software. More details about release dates will be announced later this year.

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