Australian employees of business performance management software vendor Hyperion are being offered a $US5000 bonus for purchasing fuel efficient cars.
Dubbed the "Drive Clean to Drive Change" program, Hyperion will provide the reimbursement for vehicles that achieve fuel economy of 5.3 litres per 100 km.
And it isn't for company cars either, but those purchased by employees for personal use.
The company's Australian managing director Russell Evans admits the program "won't necessarily change the world", but it will reduce carbon dioxide emissions which contributes to global warming.
Quoting figures from the US Environmental Protection Agency, Evans said the US pumps about 22 tons of carbon dioxide emissions into the atmosphere per person every year.
He said by switching from a car that gets 20 mpg to one that achieves 45 mpg can reduce emissions by as much as three tons per person per year.
The reimbursement is available to employees who have been with Hyperion for more than 12 months and is available for one vehicle every four years.
Hyperion is aiming to reimburse up to 200 employees each year; reimbursements are available to employees on a first-come, first-served basis.