In brief: SugarCRM serves SaaS offering out of Australia

Sydney data centre for cloud CRM offering

SugarCRM will launch an Australian data centre for its CRM software-as-a-service, the company announced today.

The company's Sugar On-Demand offering will be available out of a Sydney data centre.

"At SugarCRM, we enable businesses to engage with their customers; we, in turn, have listened to what our own customers need from their CRM provider, and have invested in a local data centre which will provide peace of mind and an improved experience through quicker speeds of data access," the company's vice-president for APJ, Wayne Goss, said in a statement.

Worldwide, spending on CRM software reached US$23.2 billion in 2014, according to figures released by Gartner earlier this year.

Spending on CRM grew 13.3 percent from US$20.4 billion in 2013, according to the analyst firm.

SaaS accounted for almost 47 per cent of CRM spending in 2014, Gartner said.

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