A new survey from the Australian Industry Group (Ai Group) has found 40 per cent of Australian businesses prefer reliable, quality high-speed broadband over cheap connection and access costs (30 per cent).
The Ai Group survey of 170 representatives from businesses across various industries also found 38 per cent of businesses consider their telecommunications infrastructure to be inadequate.
"We are one hour from Newcastle but have very unreliable Internet at the moment. We are unable to communicate via video chat. We are unable to get account management software that can run on multiple computers due to our poor internet access. We have to be in the office at ungodly hours in order to be able to download bigger files. In a business world growing more dependent on internet access we are being held back,” said one survey participant.
The survey comes not long after Communications Minister Malcolm Turnbull launched NBN Co's 'strategic review' of the direction the NBN rollout will take.
“Should the reviews confirm a switch to a predominately FTTN [fibre-to-the-node] model, the ability to access a FTTP [fibre-to-the-premises] extension on an individual premise or area wide basis is likely to be of interest to many business users over time, and it is important that more detail is made available about the nature, availability and pricing of these options,” the Ai Group report stated.
“Our research finds that 75 per cent of businesses see high-speed broadband as important to their business over the next two to three years. However, the majority have not begun to prepare for the NBN. This is largely due to perceptions that the NBN will not be available to the business in the short to medium term and a perception that businesses are not a priority in the rollout.”
Turnbull has been contacted for comment.