Iomega introduces its Peerless removable storage

Storage company Iomega on Thursday introduced its new Peerless removable storage device, a pocket-sized drive that offers between 10G bytes and 20G bytes of storage on removable cartridges.

Iomega, the maker of the well-known Zip and Jaz storage drives, said in a statement that its Peerless drive is shipping today and that it offers transfer rates of 15M bytes per second. The drive supports FireWire, USB (Universal Serial Bus) and SCSI (Small Computer System Interface) computer interfaces, the Roy, Utah-based company said.

Iomega is marketing Peerless as a storage device that can hold up to 20 hours of streaming video, an entire CD collection, thousands of MP3 audio files and libraries of video games, the company said.

The Peerless comes in bundle pack with a base station and a storage cartridge, according to the company. For example, the Peerless 10G-byte USB Bundle has a list price of US$359.95, while the Peerless 20G-byte USB Bundle costs $399.95, according to the company's Web site. The Peerless 10G-byte FireWire Bundle has a list price of $359.95 and the Peerless 20G-byte FireWire Bundle costs $399.95.

Peerless 10G-byte cartridges for Apple Computer Inc's Macintosh and PCs cost $159.95, while the 20G-bytes cartridges sell for $199.95 each, Iomega said.

The Peerless announcement comes just three days after Iomega announced the resignation of Bruce Albertson as the company's president and chief executive officer and as a member of Iomega's board of directors. His resignation was due to "differences between Bruce and the Board over the long-term strategic direction of the company," said David J. Dunn, chairman of Iomega's board, in a statement. The company has begun its search for Albertson's successor.

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