Gateway outsources Asian sales, marketing

PC vendor Gateway has selected San Diego-based Vsource to handle its sales and marketing services in Hong Kong and Singapore, the company announced Thursday.

The outsourcing agreement comes days after Gateway said it was closing offices in Hong Kong and Malaysia.

Under the deal, Vsource will also run Gateway retail stores and handle Gateway's direct delivery service.

Vsource chief executive officer (CEO) Phil Kelly - a former chief of Dell Computer Corp.'s Dell Asia-Pacific unit -- said using Vsource's services would "significantly enhance the sales and marketing of Gateway products."

Gateway said it would continue to oversee brand and product management in Hong Kong and Singapore and it would be responsible for warranty and technical support, the company said in a statement.

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