BroadVision repositions around portals

E-commerce software maker BroadVision Inc. is continuing its push into the portal market, releasing a trio of updated applications that center on providing businesses a collaborative portal framework for business-to-business, business-to-consumer and business-to-employee projects.

The company on Wednesday unveiled BroadVision 7, a package of portal technologies that includes content management and enhanced personalization capabilities. With the new release, BroadVision is "repositioning the company around enterprise business portals," says Simon King, vice president of advanced strategy at BroadVision.

King says a survey of BroadVision customers found they were no longer satisfied with the separate e-commerce and portal applications that the company offered. In the area of e-commerce, for example, BroadVision sold Retail Commerce, which focused on business-to-consumer efforts; Business Commerce, which focused on business-to-business needs; and Market Maker, which set up online marketplaces.

"We've now converged those so the enterprise that's in reality doing all of those at once has a single technology to implement a business process associated with commerce and a portal to manage the segregation of users and content," King says.

Broadvision 7 includes:

-- One-to-One Portal 7.0, BroadVision's portal software, formerly known as the InfoExchange Portal.

-- One-to-One Commerce 7.0, BroadVision's portal-based e-commerce application, which combines the capabilities of Retail Commerce, Business Commerce and Market Maker.

-- One-to-One Content 7.0, an XML-based content management system that can be integrated with the portal and commerce products. Both products already include content management and Web publishing features, but One-to-One Content provides more advanced capabilities, King says.

-- One-to-One Portal and One-to-One Commerce are built on Java 2 Enterprise Edition and can be run on BroadVision's One-to-One Enterprise application platform or on J2EE application servers from BEA Systems Inc. and IBM Corp. Later releases will include support for other application servers including Sun One and Oracle 9iAS, Broadvision says.

Updates to the portal product include enhanced support for Web services so that portlets [chunks of code that display applications within the portal view] can connect directly to Web services and integrated content management so that content can be reviewed and edited from within the portal. The new release also provides single sign-on and LDAP support, as well as enhanced collaboration capabilities through "microsites," subsites within the portal that business users can configure and set up for specific projects and communities.

One-to-One Commerce integrates all of BroadVision's e-commerce capabilities and gives business uses the ability to manage and configure e-commerce sites from a Web-based user interface called CommerceCenter. In addition, One-to-One Commerce enables business users to set up collaborative selling communities using the "microsite" feature and to create and manage marketing campaigns. One-to-One Commerce also provides a catalog management system and channel management features.

Content 7.0 includes an enhanced Web-based interface so the content management capability can be accessed directly through the portal, support for Web Distributed Authoring and Versioning [WebDAV] and advanced search capabilities. It includes a Content Adapter that provides out-of-the-box connectivity to J2EE application servers.

With BroadVision 7, the company is introducing a new CPU-based pricing structure. One-to-One Portal 7.0 and One-to-One Commerce are scheduled to be available by the end of June and are priced starting at US$60,000 per CPU, with a minimum two CPUs for each application, King says. The Portal and Commerce applications will be available on HP-UX, IBM AIX, Microsoft Windows 200 and Sun Solaris.

One-to-One Content 7.0 is slated for availability in the third quarter of this year and is priced at $40,000 per CPU.

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