Aiming to stamp its mark on the future of mailed communications, especially in the corporate sector EDI Post - a division of Australia Post - has signed a three-year national deal for the supply of an automated electronic bill delivery service.
EDI Post plans to save its customers sizeable percentages on the cost of delivering and following up essential mail, such as invoices, statements and remittance advices.
Allan Robinson, national manager, EDI Post, was unwilling to disclose the cost of the deal, but said it will increase revenues by up to 30 per cent within three years.
Trade Wind Communications will supply EDI Post its Flexemessaging EMdirect application, an automated electronic bill delivery service, by which organisations can deliver financial documents through a variety of channels including fax, e-mail, Short Message Service (SMS) and traditional post delivery.
Robinson said EDI Post had looked at a number of vendors' offerings, but chose TWC's because it was "easiest to integrate with".
"One of the attractions of the EMdirect solution was the promise of not having to set up any additional infrastructure as the application was hosted on the Web and only required one person to administer," Robinson said.
EDI Post has more than 130 customers ranging from utilities, banking and telecommunications sector, as well as city councils.
"[Traditional] mail will drop off eventually and we want to be the communications hub, offering total communications services to our customers," Robinson said.
Robinson said implementation of the solution, which had already been running for two months at an EDI Post customer in Queensland, will be ongoing.
EDI Post is also investigating opportunities for full integration of EMdirect with the company's products and services, he said, with a view to offering these integrated services to its customer base.
"As we have done with traditional mail, we are in a strong position to dominate the electronic messaging market. In offering the EMdirect service to our customer base we estimate a 50 per cent increase in corporate communication activity over a three- to five-year period," Robinson said.