Cisco Opens $6M Center in Singapore

SINGAPORE (01/26/2000) - Cisco Systems Inc. has opened a US$6 million executive briefing center (EBC) and proof of concept technology lab here designed to give telecommunications and enterprise customers in Asia a look at next-generation technologies in a "live" networking environment.

It will also provide a forum for exchange of information between Cisco and customers, with customized briefings for a whole range of organizations, Cisco said in a statement.

The key technologies that will be running in the proof of concept technology lab include voice over IP (VOIP), virtual private networks and Multiprotocol Label Switching (MPLS) -- the cornerstones of future networking services.

The Singapore center is the first of three EBCs in the Asia-Pacific region, soon to be followed by similar facilities in Sydney and Beijing. All three centers will be linked in a live network spanning the region to demonstrate real LANs and WANs in action, Cisco said.

Companies will be able to see the equipment that telecommunications companies are building into their backbone networks and also the technologies and networking solutions that will form the foundation of tomorrow's communication infrastructure, according to Richard Freemantle, senior vice president, Cisco Systems Asia-Pacific.

The first EBC was set up in Cisco's corporate headquarters in San Jose, California in 1992 and the program now attracts 20,000 customers and partner representatives a year, hosting 4,000 individualized presentations. About half of the visitors to the EBCs in the U.S. come from overseas, and the new EBCs in the Asia-Pacific are designed to bring the experience and the technologies nearer to Asian customers, Cisco said.

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