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IPTV arrives for Hong Kong residents

  • 01 June, 2005 12:11

<p>Alcatel and SuperSUN accelerate IPTV service development in Hong Kong</p>
<p>Bringing satellite TV content to residential broadband users</p>
<p>Sydney, 1 June 2005 — Alcatel (Paris: CGEP.PA and NYSE: ALA) today announced that SuperSUN, the pay TV Service of Galaxy Satellite Broadcasting Limited, one of Asia’s leading pay TV service providers, headquartered in Hong Kong, will use Alcatel’s solution to deliver Internet Protocol-based television (IPTV) service to residential broadband users in Hong Kong. In addition, Alcatel is also selected as the integration partner for the project.</p>
<p>Alcatel will provide a fully integrated end-to-end video solution to enable SuperSUN to cost-effectively manage and deliver its satellite TV content over the broadband network of Hutchison Global Communications, one of Hong Kong’s leading fixed telecom operators. With an open and non-proprietary architecture, the Alcatel solution uses industry-standard interfaces that allow for seamless integration with existing infrastructure and systems from different equipment vendors. As the project integrator, Alcatel will also take responsibility for the end-to-end integration with SuperSUN’s set-top box and subscriber authentication suppliers.</p>
<p>At present, SuperSUN’s satellite TV services cover 600,000 homes in Hong Kong. The service provider expects to launch its IPTV services in June 2005 and immediately expand its reach to 2 million households by leveraging the coverage of its broadband network partner. As a result, Hong Kong consumers will have a wider choice of entertainment programs delivered to their home television sets.</p>
<p>Jackey Chan, Chief Operating Officer of SuperSUN, said, “With Alcatel’s IPTV middleware solution, we will be able to expand our business opportunities and increase our share in Hong Kong’s pay TV market. Delivering our services over broadband will bring quality infotainment programs to a wider viewership in Hong Kong in a quick and cost-effective manner.”</p>
<p>“This is not only a breakthrough business model for a pay-TV service provider, but also a proof of the huge growth potential for IPTV service in Hong Kong,” said Alan Mottram, President of Alcatel’s fixed solutions activities. “Alcatel is committed to working closely with our customers to bring a user-centric broadband experience to consumers. With our expertise and experience in IPTV as well as strong integration capabilities, I am confident of providing the best possible support to Galaxy in its new service development and delivery.”</p>
<p>Alcatel has the widest IPTV expertise and field experience in the world. To date, more than 20 IPTV projects have been undertaken by Alcatel worldwide and 100,000 users are being entertained through Alcatel’s IPTV solutions. This April, Alcatel launched an IPTV Solution Center for the Asia Pacific region in Shanghai, China. The Center designs tailored IPTV solutions that fit the individual requirements of operators and provides comprehensive technical support as well as consulting services to assist operators in every stage of new service development.</p>
<p>Alcatel launches GPON Fiber-to-the-User solution enabling powerful delivery of Triple Play services over fiber access networks</p>
<p>Sydney, 1 June 2005 — Alcatel (Paris: CGEP.PA and NYSE: ALA) today announced the enhancement of its industry leading broadband access portfolio with the introduction of a Gigabit Passive Optical Network (GPON) solution for operators who are using or considering fibre-to-the-premise for triple play service delivery. Based on ITU standards and the latest proposed specifications by the Full Service Access Network (FSAN) working group of the ITU, the Alcatel 7342 ISAM FTTU extends the benefits of the current ISAM family’s architecture to GPON access, enabling subscriber rates of 200Mbps and higher. The Alcatel ISAM product line is already deployed worldwide with more than 15 large customers since its introduction.</p>
<p>Through adherence to the latest ITU GPON standards (G.984.x) and optimisation for IP convergence, the 7342 ISAM FTTU adds an additional “last mile” option to Alcatel’s existing end-to-end triple play solution. This option enables service providers to deploy voice, data and video services directly to users over fibre optic facilities at rates to 2.5Gbps.</p>
<p>“By adding GPON to its access portfolio, and providing a clear migration path from BPON to GPON, Alcatel further strengthens its position as a highly competitive supplier of full turn-key triple play solutions,” according to Dave Dunphy, Principal Analyst of Optical Infrastructure at Current Analysis. The 7342 ISAM FTTU lets operators leverage their large installed base of Alcatel's broadband management systems and offers a timely response to U.S RBOC interest in making a gradual transition from BPON to GPON, particularly as they accelerate triple play roll out.”</p>
<p>With IPTV as a driving force behind the strong interest in GPON technology, scalability is a critical concern for operators who plan to launch service to millions of subscribers. The Alcatel 7342 ISAM FTTU can scale to over 2,000 users per shelf. Sharing the same platform as Alcatel’s industry leading 7302 ISAM DSLAM and 7330 ISAM fibre-to-the-node platforms, all management and field practices have commonality, reducing a network operator’s total cost of ownership through operational synergies. In addition, operators who have already deployed Alcatel 7340 BPON solutions will have a migration path to higher bandwidth systems.</p>
<p>“The introduction of our GPON solution demonstrates Alcatel’s continued commitment to providers worldwide who are deploying triple play services, and we believe fiber-to-the-premise represents a key dimension in their deployments,” comments Michel Rahier, in charge of Alcatel’s global fixed communication activities. Through compliance with standards, with the latest industry recommendations and due to the commonality with existing Alcatel access platforms, the 7342 ISAM FTTU enables providers to deliver these latest broadband services in a scaleable manner with minimal impact to ongoing field practices.”</p>
<p>The Alcatel 7342 ISAM FTTU will be demonstrated in an end-to-end IPTV configuration at Broadband World Forum Asia 2005 and Supercomm in the United States.</p>
<p>Alcatel demonstrates leading end-to-end triple play solution at Broadband World Forum Asia</p>
<p>Sydney, 1 June 2005 — Alcatel (Paris: CGEP.PA and NYSE: ALA) will demonstrate its end-to-end triple play solution at the Broadband World Forum in Yokohama, Japan. Real triple play applications will be shown live, running on Alcatel network infrastructure, demonstrating not just all the components but also the expertise needed to integrate them in an end-to end solution. As time to market is key for telecom operators, Alcatel has pre-integrated the complete solution as demonstrated live at the Broadband World Forum in Japan.</p>
<p>Telecom operators all over the world recognise that running a triple play network requires much more than simply adding new modules to their networks. They increasingly seek vendors who are capable of integrating the different products and services, with the shortest time to market possible. Deploying triple play services, which include high bandwidth services such as IPTV, requires a network transformation process, which is enabled by leading-edge IP, access and optical technologies.</p>
<p>“Triple play is showing strong momentum in Asia Pacific as operators are looking to meet a large untapped demand, while generating new revenue at the same time. They are turning to Alcatel to provide a fully integrated end-to-end solution that can help them deliver the new user-centric services with associated quality of service that their customers demand”, said Christian Reinaudo, President of Alcatel's Asia Pacific activities.</p>
<p>“Our approach to solve our customer’s challenges when entering the triple play market, has been two-fold”, said Michel Rahier, in charge of Alcatel’s Fixed Communication Group activities. “We’ve developed the best products and solutions, which are innovative and revenue generating, as well as the skill set to deliver end-to-end service integration capabilities. The introduction of IP video to the mass market, takes the operators through a learning curve, which needs to be as short as possible to speed up the time-to-market.”</p>
<p>One of the most promising services to hit the scene, IPTV will enable network operators and service providers to deliver user-centric TV services. In this demo, guests will see how the Microsoft TV IPTV Edition software platform will deliver video content over an Alcatel GPON-based FTTU or FTTN-VDSL access network using the Alcatel Service Router and Ethernet Services Switch along with optical solutions. This demo will focus on the user experience of the Microsoft TV platform - including instant channel changing and DVR functionality such as pausing or rewinding live TV. The Alcatel/Microsoft integrated solution will help service providers reduce deployment costs and shorten time-to-market for video services as they transition to mass-market deployments.</p>
<p>Alcatel has gained unparalleled integration and network design experience in triple play by working on more than 25 major video deployments around the world, including SBC (US), Swisscom, Softbank Yahoo (Japan), FastWeb (Italy) and very recently SuperSUN (Hong Kong) and Sistema (Russia). In its $1.7B (USD) Project Lightspeed, SBC selected Alcatel as the network and video services integration partner with the responsibility for the end-to-end integration of the network. Collectively, Alcatel has been part of nearly 70% of all IPTV projects to date. More than 120,000 live subscribers of IPTV are hosted on Alcatel systems with millions more on the way. No other vendor has that depth or breadth of experience.</p>
<p>About Alcatel</p>
<p>Alcatel provides communications solutions to telecommunication carriers, Internet service providers and enterprises for delivery of voice, data and video applications to their customers or employees. Alcatel brings its leading position in fixed and mobile broadband networks; applications and services, to help its partners and customers build a user-centric broadband world. With sales of EURO 12.3 billion in 2004, Alcatel operates in more than 130 countries.</p>
<p>For more information, visit Alcatel on the Internet: http://www.alcatel.com</p>
<p>About SuperSUN</p>
<p>SuperSUN is a pay TV service operated by Galaxy Satellite Broadcasting Limited (GSB), aiming at providing the most original and local-flavored programming to the entire family. SuperSUN brings to the audience a unique mix of quality local programming and top-notch entertainment from around the world. The service now has a total of 35 channels. By end of June 2005, it will be increased to 40 channels. The service will have six exclusive Chinese channels supplied by TVB as well as two exclusive Chinese movie channels and a wide range of news, movies, and entertainment programs from leading local and international content providers. SuperSUN is currently transmitted via satellite through existing SMATV and CABD networks into set-top boxes of individual homes. It will also start transmitting its service via broadband network through the cooperation with Hutchison Global Communications Limited. For more information, please visit www.supersun.com.hk.</p>
<p>About Galaxy Satellite Broadcasting Limited</p>
<p>Galaxy Satellite Broadcasting Limited (GSB) is a wholly owned subsidiary of Television Broadcasts Limited, Hong Kong’s prominent premium content provider and broadcaster. GSB has been providing uplink / downlink and broadcasting services for channel providers and telecommunication companies in the Asia Pacific region since 2000. It was awarded a license to operate a new subscription television service for Hong Kong in the same year.</p>

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