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Endo Pharmaceuticals Leverages Solid CRM Relationship with StayinFront for Windows XP Upgrade

  • 05 December, 2003 11:38

<p>FAIRFIELD, N.J. – December 5, 2003 – StayinFront, a leading global provider of enterprise-wide customer relationship management (CRM) applications, decision support tools and eBusiness systems, today announced that existing client Endo Pharmaceuticals Inc. has upgraded its sales force CRM system from StayinFront’s Pocket Elk platform for Windows CE to StayinFront’s Visual Elk platform for Windows XP. The upgrade enables Endo to rapidly move its sales force to Fujitsu laptops, which support electronic signature capabilities.</p>
<p>Headquartered in Chadds Ford, Pa., Endo Pharmaceuticals is a fully integrated specialty pharmaceutical company with market leadership in pain management. The Company had initially selected StayinFront’s Pocket Elk platform for Windows CE for field users. Endo had also previously implemented the StayinFront Visual Elk CRM solution for managers and home office users along with StayinFront Panorama, a powerful data analysis and decision support tool and StayinFront’s outsourced services, providing one single point of accountability for its customer relationship management system.
In discussing its selection of StayinFront, Eric Bloom, vice president of information technology at Endo, shared, “One of the reasons we initially selected StayinFront as our CRM vendor was their ability to provide a migration path as our hardware requirements changed. Migrating to laptops with the Windows XP operating system was a natural progression for us. The Windows CE environment was a good starting point. We’re growing as a company and the added features of StayinFront Visual Elk, along with the full e-mail capabilities of the system, allow us to improve the product we are delivering to sales representatives. We considered many different scenarios and our solid partnership with StayinFront made it easy to determine the best option for us at this time.”
Thomas R. Buckley, chief executive officer of StayinFront said, “With technology and hardware changing as fast as it does, it’s important to be able to quickly and cost effectively upgrade and enhance existing systems in the field. StayinFront’s unique technology allows rapid configuration to take advantage of these changes. This allows StayinFront to deliver additional functionality to the field forces we support and allows our partners to maximize the value and return of their CRM investment”.</p>
<p>About StayinFront Visual Elk</p>
<p>StayinFront Visual Elk is designed to provide a single CRM platform that can manage and integrate all points of customer interaction including sales, marketing, customer support applications and the Web. StayinFront Visual Elk is a highly configurable, cost-effective, enterprise-wide solution. The unique Object-Oriented data models utilized in Visual Elk allow an exact fit CRM system to be configured for use with an existing business structure without costly and time-consuming programming code. The system can be seamlessly delivered through multiple applications simultaneously; across a network, via the Web or through a remote, disconnected field force, giving maximum flexibility to the corporation as technology and business needs change.</p>
<p>About StayinFront Panorama</p>
<p>StayinFront Panorama is a powerful data analysis and decision support tool specifically designed for non-technical users. Through the use of intuitive Drag, Drop and Drill technology, StayinFront Panorama can be used to quickly and easily analyze sales, marketing and financial information from any ODBC database. StayinFront Panorama can be delivered as a Windows® application or through a browser, via the Web.</p>
<p>About StayinFront, Inc.</p>
<p>StayinFront, Inc. is a leading global provider of enterprise-wide customer relationship management (CRM) applications, decision support tools and eBusiness systems. StayinFront's family of products includes StayinFront Visual Elk, the company's flagship CRM software; StayinFront Panorama, a powerful stand-alone or integrated data analysis and decision support tool; StayinFront Web Works, an eBusiness configuration technology; StayinFront Pocket Elk, a fully featured CRM system for the Microsoft Pocket PC platform based devices, and Industry Add-ins and Solution Add-ins for specific business management needs.
StayinFront offers a rapidly configured and implemented solution to manage and integrate all points of customer interaction including sales, marketing, customer support applications and the Web.</p>
<p>Headquartered in Fairfield, New Jersey, StayinFront has offices in Illinois, Maine, the United Kingdom, Belgium, Australia, Singapore and New Zealand. A worldwide network of Implementation Partners installs and supports StayinFront systems around the globe. The company can be contacted via the Web at www.stayinfront.com.</p>
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<p>Note to editors: Visual Elk and Panorama, are registered trademarks of StayinFront, Inc. Pocket Elk, Web Works, Active Elk and StayinFront are trademarks of StayinFront, Inc. All other trademarks are owned by their respective companies.</p>

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