Focus group zeroes in on storage needs

Australian IT managers appear to have similar concerns and needs as their US counterparts when it comes to storing data, Seagate Software is discovering.

According to Kevin Perry, senior director of marketing and business development for Seagate's removable storage solutions division, a focus group currently underway in Sydney over the last few days has discovered local IT managers are asking for many of the same features in storage solutions as managers in the US.

"I don't think I heard anything different here in Australia than I haven't heard in the US. I think the concerns are similar," Perry said.

"The concerns come back to 'I need to back-up my data because its an insurance policy' and "I need high data integrity,'" he said.

According Perry, IT managers at the focus group cited reliability, data integrity, capacity and speed as important issues related to back-up.

"Back-up to most of the IT managers almost directly correlates to the size of the company. The larger the company the more important the back-up is. The smaller the company , back-up is seen as something you have to do . . .but they are less in tune with the technology to do it," Perry said.

According to Perry, Seagate is planning to use results gathered from the focus group in future research and development projects.

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