Equant yesterday announced a new suite of IP products offerings as part of an aggressive bid to capture the worldwide IP voice and data traffic market.
The suite incorporates integrated voice and data services (iVAD), point to point protocol (PPP) dial-access, a global LAN solution and videoconferencing capabilities.
The news coincides with a Nortel DMS 100 carrier grade switch the company brought online in Sydney this week to boost its international voice and videoconferencing traffic capabilities in the region.
The new products are designed to complement the company's global voice and data network in what executives admit is a strategic bid to compete with every domestic telecommunications monopoly around the world.
Laurence Huntley, Equant's executive vice president of marketing, said the company is leveraging its data network to offer extremely competitive voice calls.
Huntley explained Equant can use its global data network to give corporate users "virtually free" voice transport services on top of a customer's data network.
"We don't have to worry about cannibalising our voice services because we are not a traditional carrier," he said.
Equant sees itself as something of an integrated voice and data pioneer, with Huntley emphasising the new products are "first to market".