NBase-Xyplex bets Oz business on the channel

NBase-Xyplex is convinced the Australian networking market can take another player, but will wait until next year before opening an office here.

Guy Avidan, NBase's President, told Network World Today yesterday that the company is attempting to build market share through two selected channel partners as part of its first step outside OEM business.

The company is represented locally through distributor/resellers Digital Networks Australia and Proactive Communications Solutions.

The specialist LAN switching and router company has developed a reputation as a technically strong, innovative entrant in the networking arena.

But as Avidan explained, company executives believe now is the time to broaden its reach and offer end users alternative solutions.

In particular, the company is basing its product offerings on the IP Switch, designed to speed up router-based enterprise environments, and the new Linux Router.

In fact, Avidan said the company is surprised by the Interest already generated by what he says is the first router for the much-hyped open-source operating system.

"We never appreciated the noise, the havoc this machine would create," he said.

Meanwhile, Avidan responded to Network World Today's suggestions that the company may become a takeover target, after competitor Xylan was recently acquired by Alcatel.

As a technically focused company, Avidan said that "still nobody thinks to sell the company".

"Still, if someone offers a lot of money, you can't refuse," he said.

Join the newsletter!

Error: Please check your email address.

More about Alcatel-LucentCommunications SolutionsDigital Networks AustraliaDigital Networks AustraliaNBaseNBase-XyplexProactive Communications SolutionsXylanXyplex

Show Comments

Market Place