Theory vs Reality

Hypothesis Findings

l #E-space companies would be paying higher than bricks-and-mortar firms to attract staff Not consistently

l #E-space companies would be more flexible and would pay whatever was required More likely

l #E-space remuneration would be dominated by incentives More common

l #There is a skill shortage and a key issue is sourcing talent Very real

How does pay compare between bricks-and-mortar and e-space?

Indicative fixed pay ranges

Position Bricks and mortar E-space

#Business 120K to 170K 120K to 250K


sales and



Account manager 75K to 115K 110K to 140KProduction manager 90K to 155K 85K to 110KWeb developer 40K to 65K 55K to 65KSource: Mercer Cullen Egan Dell and Korn/Ferry International E-commerce Remuneration Review

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