White Papers: sales

When dealing with e-commerce users, customer satisfaction is key to a company’s revenue, loyalty and brand. IT solutions need to deliver fast, highly interactive and cutting-edge e-commerce applications for their online customers. Discover how to deliver today’s best practice and stay competitive with the user. Click to download!

Gross margin is a popular measure of a company’s financial condition; but using gross margin without understanding how it affects profitability and business strategy can be misleading. An understanding of the relationship between the financial components of gross margin is essential for formulating sales and product strategies. Read more.

This whitepaper was provided with compliments of Salesforce.com. Adding mobile access and social collaboration to CRM delivers significant benefits. In a survey of CRM decision makers, Nucleus found that providing sales people with mobile device access to CRM drives a 14.6 percent productivity increase, and adding social drives an additional 11.8 percent productivity boost. Given the significant ROI opportunity, all organisations should consider mobile and social CRM adoption.

How satisfied are sales managers with the processes involved in locating, managing, and closing sales? What can this tell us about where Web 2.0 applications would provide the most benefit to the overall sales process? Read the survey results now.

New technologies can help salespeople on the road be more effective, better manage customer relationships, and close more deals. Want to know more? Download this free white paper now.