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In the competitive consumer market, a 10% increase in customer retention levels will create 30% increase in value for a company. Find out how companies that adopt a customer-centric culture can attract both client and employee loyalty and learn all about the 6 D’s that fosters this culture.
Loyalty isn’t a nice-to-have. It’s a must-have to stay competitive. This report looks at how self-serve SaaS-based loyalty programs can be the flexible solution to enable your business to deliver real-time, omni-channel experiences more quickly and efficiently than ever before.
As one of the largest accounting and business advisory groups in Singapore, CLSF aspired to reduce customer service turnaround time and improve competitiveness by empowering 85% of its work force with on the go productivity. Read how secure mobility helped CLSF reached their goals and increase productivity by 40%.
The approach to ITSM is evolving to encapsulate more end-user and enterprise functions. This whitepaper uncovers new ways to extend ITSM to deliver greater benefits to the organisation. • Learn the three-step approach to tapping into the information from your end-user community • How to build a supply chain model that creates growth and retention • Four case studies of companies using information to streamline and create mature ITSM functions
The CMO Council has partnered with SAP to bring you this report on how to map the operational gap in customer insight and experience, including detailed findings from a 32-question online audit of 245 senior marketing executives across 16 countries.
Enterprise gamification, the process of receiving positive reinforcement and incentives to drive engagement and change behaviours, is catching on. This whitepaper explains how Field Service Organizations can use gamification to benefit business, bolster employee satisfaction and customer experience.
Looking to improve your customer service? This whitepaper lists 52 apps that offer comprehensive platforms and innovative tools to engage and interact with customers at every stage of the relationship – with live chat, co-browsing, integrated social communications, and much more.
Gamification is used to motivate employees, create healthy competition among teams, generate buzz or social proof, and encourage customer loyalty, among other benefits. This whitepaper lists the top 25 examples of gamification to help spark creativity, collaboration and efficiency.
In response to changing customer trends in an increasingly mobile and digital world, the contact centre must also evolve from its traditional focus on voice- and email-based customer service into the intelligent contact centre. This whitepaper details the key qualities needed to produce and maintain an omni-channel, context-aware customer engagement optimization platform.
The abundance of legacy applications in the contact centre can trap a business into rigid, inefficient processes and introduce undue complexity. A unified, omni-channel desktop can transform customer experience without the cost and complexity of rip and replace. This whitepaper explains how companies can save time and money by taking advantage of existing resources in a new way.
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- From tactical overhead to strategic growth driver: B2B marketing in the digital age