White Papers: crm

Fruitful customer segments must be targeted, lead conversion maximized, and existing customers up-sold and renewed. Learn how - read industry-driven insights into CRM trends, value, and evaluation.

Get more out of CRM, integrate BPM with customer needs. This BPM Focus whitepaper discusses the problems with traditional CRM and explains the best practice scenarios for better customer interaction.

Read here how Crazy John’s chose Sword Ciboodle to provide their contact centre and retail stores with a comprehensive and consistent view of all customer information across all service channels. Integration to more than 25 backend systems provide real-time payment processing at point of sale, and fully leverage existing technology investment. Operational dashboards optimise business decision making capability, giving management a dependable view of actual as well as pipeline sales. Driven by Sword Ciboodle’s agility, Crazy John’s can now add new mobile virtual network operator partners and uniquely branded and bundled product suites. Read on.

The information technology industry is undergoing a paradigm shift in the way computing resources are procured. Cloud computing is emerging as a key area of focus for CIOs and IT decision makers due to its ability to save costs, increase business agility and deliver IT in an on-demand manner. This paper provides insights into the adoption of cloud computing in Asia Pacific and the cloud implementation roadmap, as well as achieving cloud monitoring and service management through IT Management-as-a-Service.

New technologies can help salespeople on the road be more effective, better manage customer relationships, and close more deals. Want to know more? Download this free white paper now.