Securing The Mobile Future
An unprecedented surge of consumer gadgets is hitting the enterprise, creating not only enormous opportunities but also massive risks. Three factors define the current mobile trend. Read on to find out what they are.
The NTT Group’s 2016 Global Threat Intelligence report found that 77% of organisations did not know how to recover from a security incident. You can reduce the cost of security incidents by 80% or more by being prepared. In this e-book, you’ll discover: • Latest security trends in Australia • Some of the significant threats you may be exposed to • Practical advice on how you can improve your security operations and reduce your threat profile, from managing vulnerabilities to proactive monitoring. Download whitepaper »
Connect with your customers across Email, Mobile, Social, Web, or any combination of these channels. Digital Marketing Center makes it easy to analyse and leverage your customer interaction data to individualise your communications for maximum impact. Now you can engage with current and potential customers across paid, owned, and earned media. Digital Marketing Center is an integrated solution combining digital marketing management with execution. Run your campaigns with exceptional efficiency and track performance. Engage your audience through real-time, optimised experiences. The age of individualisation is here... are you in? Download whitepaper »
Teradata Marketing Applications carried out research into the consumer email marketing campaigns 50 of the largest ecommerce sites in Australia. Through our research, we discovered that whilst 92% of the ecommerce players in the market have a regular email newsletter, the content is largely generic resulting in a missed opportunity to incite buying and to establish a lasting connection with the customer by sending relevant, targeted and personalised communications to their database. Read on for a comprehensive insight into our findings. Download whitepaper »