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Salesforce.com - News, Features, and Slideshows
Salesforce.com in pictures
Salesforce.com is combining its Pardot marketing software, sales automation application and social communities platform into a new product called Sales Reach, which it says can help salespeople nurture leads and make deals in real time.
Salesforce.com recently launched a new product called Social Studio in spite of the fact that an existing, competing product had already used that name for years, marketing software vendor StrongView Systems alleges in a new trademark-infringement lawsuit.
Microsoft is continuing its dogfight with Salesforce.com in the customer relationship management software market with a new Dynamics CRM Online cloud service for U.S. government agencies.
Salesforce.com is rollling out enhancements to its Salesforce1 mobile application, with new reporting and dashboard capabilities that give users a way to dig deeper and more broadly into CRM data.
In a great IT industry irony, enterprise social networking (ESN) software, designed to boost interaction and collaboration, is often ignored by users and ends up forgotten like the proverbial ghost town with rolling tumbleweeds.
Getting employees to take security seriously can be a game that everyone wins.
Salesforce.com recently celebrated its 15th year in existence, and as the SaaS (software-as-a-service) vendor races toward US$5 billion in revenue its influence on the industry is being felt more than ever. At the same time, some signs indicate that Salesforce.com is having a few growing pains, as well as showing some trappings of the mega-vendors it once mocked with its "End of Software" marketing campaign.
Last week, Salesforce.com reported its fourth-quarter and year-end fiscal 2014 results, announcing a major bump in revenue and even raising its guidance significantly. But the fast-growing cloud vendor is also continuing to post significant losses as it spends big on sales, marketing and acquisitions.
If recent history is any indication, 2014 will be a busy year for the enterprise applications industry as vendors jockey for position and customers ponder moves from legacy ERP (enterprise resource planning) and CRM (customer relationship management) implementations to cloud-based services. Here's a look at what some of the sector's main players are likely to do as the year unfolds.
Oracle is gearing up to report its second-quarter earnings Wednesday and given the restrained expectations CFO Sandra Katz earlier set for key areas such as software revenue, Oracle's results are sure to come under even more scrutiny than the tech bellwether already gets.
Whitepapers about Salesforce.com
Companies like Amazon.com, Macy’s, and salesforce.com are successful because they are customer-obsessed. Empowered consumers are disrupting every industry, tearing down traditional barriers so that the only sustainable competitive advantage is knowledge of, and engagement with, those customers. Read more to find out how.
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