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Google rolls out Enhanced Campaigns for AdWords
Google has announced it is rolling out a new AdWords system called Enhanced Campaigns, which will allow businesses to run a single advertisement campaign across multiple devices.
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FTC won't oppose Google's acquisition of AdMob
The U.S. Federal Trade Commission won't block Google's US$750 million acquisition of mobile advertising vendor AdMob because the deal isn't likely to harm competition in the emerging mobile advertising market, the agency said Friday.
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Google supports 'click-to-call' mobile ads
Google has started supporting a click-to-call feature in AdWords on mobile smartphones.
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Opera acquires mobile advertising company AdMarvel
Opera has acquired AdMarvel, which has developed a product suite that manages how ads are delivered to mobile phones, the Norwegian Web browser company said on Wednesday.
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Apple confirms buying mobile ad company Quattro
Apple has acquired Quattro Wireless, according to an item posted Tuesday on the mobile advertising company's blog.
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Many roadblocks for mobile advertising
The whole IT industry has high hopes for mobile advertising, but it's still in its infancy and has many hurdles to overcome before it can deliver on lofty promises of billion dollar revenues, according to analysts and ad agencies. Vendors are more upbeat.
Securing the Promise of Virtualisation
For today’s enterprise, this whitepaper identifies three general areas of risk associated with risk; those that are traditionally areas of risk, the hazards that are exclusive to virtualisation and the more recent set of risks that are associated with newly formed hybrid environments. Read more to find out how to keep pace with evolving threats, quicker provisioning and dynamically mobile workloads.
DriverScanner 2010
DriverScanner scans your computer and provides you with a list of drivers that need to be updated. All you have to do, then, is simply ...
Clearing the Clouds for Midmarket Businesses
Cloud computing promises to help midmarket companies reduce cost and complexity in the IT equation – and gain the flexibility and agility they need to thrive. Yet charting a clear course to the cloud isn’t always easy. In this paper, we aim to clear the clouds. We examine different cloud computing models, discuss the types of requirements that each can best address, and consider what midmarket businesses should look for in a cloud solutions provider.
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