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  • How to get more out of your CRM

    Customer relationship manager solutions are powerful tools if you know how to use them correctly. Below are some tips and tricks for getting more out of your CRM.

Features about crm
  • Six ways to get your employees to use CRM software

    A guaranteed way to increase your company's sales is to have a system in place to manage your sales activities. Having a custom relationship management (CRM) system that is easy and gets used by the sales team is a great step towards that goal.

  • What to do if your cloud provider disappears

    Software developer Christopher Shockey saw the first signs of trouble in late 2008. A sales rep who had always represented Web application development provider Coghead was now calling on behalf of Coghead's much larger rival Salesforce.com.

Whitepapers about crm

  • Digital Leaders Use Customer Journey Maps to Guide Business Transformation

    This report is designed to raise the importance of CRM with Marketing buyers by linking CRM with key concepts that Marketers are thinking about at the moment: Business Transformation, Buyer Persona and Customer Journey Maps. Business Transformation - The ever increasing acceleration of digital technologies, including the Internet, smartphones and social media are is changing every aspect of how customers discover, buy, use and recommend products. Businesses need to transform or die. Buyer Persona - Buyer persona is a tool for understanding customers - Fictional individuals that are representative of a group of people with similar needs and behaviours. But they don’t just represent that group — they aim to bring it to life. Customer Journey Maps - Customer journey maps build on personas by visually modelling the steps those customers follow as they find, buy, use or talk about your products.

  • Avoid These Common Pitfalls When Choosing a Cloud CRM

  • Controlling CRM Costs: A Buyer’s Guide

  • Viewing CRM as Change Management - A Best Practices Guide

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