• Google simplifies use of Analytics API

  Google has developed a tool to automate the creation of custom-reporting dashboards for its Analytics website-usage tracking service, the company said on Wednesday.

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  IBM melds crime-fighting, big data analytics in one security package

  IBM today came out with its first iteration of the analytics software package that it expects will help law enforcement, government agencies and private businesses wade through the massive amounts of data they collect to help them predict, disrupt and prevent criminal, terrorist and fraudulent activities.

• White House launches big data R&D push

  Six U.S. government agencies will spend more than US$200 million to help the government better organize and analyze large volumes of digital data, in a new "big data" research and development effort announced by President Barack Obama's administration Thursday.

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  Adobe steps up digital marketing push with new and upgraded products

  Adobe Systems has introduced tools for advertising across social networking sites and different devices, and also analytics to keep track of it all, the company said on Wednesday.

• Big data not just about the analytics, says Amazon CTO

  Enterprises that are thinking about big data need to realize that it isn't just about analytics of vast amounts of data but also how that information is stored, Amazon CTO Werner Vogels said during a keynote at the Cebit trade show.

• Analytics vendors show there's still innovation in BI

  Managing data isn't as glamorous as many of the glitzy Web 2.0 apps on display at the Demo Fall 2008 conference in San Diego, but it's what keeps businesses running. Enterprise applications to speed databases, manage unstructured data, and handle BI queries on a massive scale made their debut this week, and at first blush they look positive. Of course, all will have to stand the rigor of real-world use and testing.

Whitepapers about analytics

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  Enhancing Decision-Making, Cost-Efficiency, and Profitability With Predictive Analytics

  Today’s managers must always look at the past, present, and future. They need reports on past performance to improve operational efficiency. Business intelligence (BI) platforms such as Information Builders WebFOCUS, are providing a unified decision-support environment where managers can retrieve and analyze data about past, present, and future activities. In this paper, we will discuss the incorporation of predictive modeling capabilities into the WebFOCUS BI platform, and highlight how this advanced functionality can dramatically improve decision-making, thus reducing risk and costs while increasing revenue and profits.

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  The Rise of Analytical Performance Management

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  Business Analytics | Six Questions To Ask About Information And Competition

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  Computerworld Technology Briefing | Real Analytics for Real Business