News about advertising

  • Groups: Congress should scrap SOPA, PIPA and start over

    The U.S. Congress should scrap two controversial copyright enforcement bills and start over with attempts to target foreign websites accused of infringement and counterfeiting, more than 70 groups have said.

  • Facebook may be readying mobile ads

    Speculation is circulating online that Facebook is getting ready to launch mobile ads in a few weeks.

  • Who really was behind the SOPA protests?

    Some critics have blamed Silicon Valley tech firms for the massive online protests last month against two controversial copyright bills. Other groups have trumpeted the grassroots nature of the protests.

  • White House: No comment on call to investigate MPAA for SOPA bribery

    The U.S. White House has declined to respond to a petition calling for authorities to investigate the head of the Motion Picture Association of America for bribery related to comments he made following successful online protests against two controversial copyright enforcement bills.

  • Lawmakers question Google on its new privacy practices

    Google's decision this week to share user data across its online services has caught the attention of eight members of the U.S. House of Representatives, with the lawmakers asking whether the changes will compromise privacy.

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Features about advertising

  • Skeptical shopper: Enhanced advertising in augmented reality

    Have you ever found yourself in an unfamiliar city with no clue about where to go and what to see? What if you could just hold up your phone, snap pictures of your surroundings, and discover interesting local restaurants and landmarks? With augmented-reality apps, you can do just that. But advertisers are jumping on the trend as well, so the same application that reveals intriguing potential destinations might also bombard you with ads for nearby fast-food chains. Can augmented reality actually be useful for consumers, or is it simply another way for corporations to get a hand in your wallet?

  • Do Apple's new ad policies take aim at Google?

    If you read the most recent revision of Apple's developer terms, it sure sounds like Apple is trying to keep its ad-rival--Google's recently acquired AdMob--off of the iPhone.

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