In Pictures: 15 coolest gadgets at Macworld/iWorld Expo

The Macworld | iWorld Expo in San Francisco is an Apple lover's Disneyland. Ashton Kutcher kicked things off by plugging his movie "iJobs," but the main attraction is the showroom floor where vendors display their wares, everything from iPad and iPhone add-ons to iOS apps to Apple enterprise gear.

Macworld | iWorld Apparel

My favorite cheap item is a shirt that reads: "I live in an iWorld." There is double meaning in the message that's fitting for a generation fixated on itself. The amount of self-absorption taking place on Facebook, Twitter and mobile technology these days would make even a Narcissus blush. Cost: $18.

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