Business » Case studies »

  • 3 heavyweights give gamification a go

    Got gamification yet? If you don't, you're not alone -- according to Gartner, fewer than 5% of organizations worldwide are using gamification. But get ready: Analysts expect enterprises to start embracing the technique in many areas over the next two years, and the impact, they say, could be far-reaching.

  • ABC music mashup shows off the Semantic Web

    Until recently, the idea of a World Wide Web in which information and services are defined - the Semantic Web - has remained something developers aspire to rather than a reality. That is starting to change. Earlier this year, the ABC launched three new socially networked digital radio websites which aggregate content from several different sources, including MusicBrainz, YouTube, and Wikipedia. It is not only a new approach for a content-rich organisation such as the ABC, it is a working example of the possibilities of Semantic Web technology.

  • Australian Mint invests in technology

    The Royal Australian Mint may be in a heritage-listed building, but there will soon be nothing old about the technology. The Mint has been going through a refurbishment and modernisation program that has involved it moving from two buildings into one and significantly revamping its technology.

  • Logistics company takes off with hosted CRM

    Australian air Express (AaE) has stopped critical knowledge leaving with staff and improved sales by scrapping its manual customer relationship management (CRM) for a hosted solution.

  • Retail manager dumps DIY service, scores big

    Point-of-Sale (POS) vendor Task Retail has cut days of data centre downtime by replacing its return-to-base support contract with an on-site service agreement.

  • City water plugs leaks with CMS

    City West Water has reduced maintenance costs, eliminated paper based reporting and increased responsiveness with an integrated job management system and a new fleet of Next G handsets.

  • The well connected distributor

    Back in 1999, Avnet's senior managers realized things had to change. A series of acquisitions had left the electronic components distributor with a glut of applications and platforms whose lack of interoperability was complicating operations. That problem stood directly in the way of the company's new goal of providing e-commerce services to its clients and expanding the company beyond traditional order management and delivery. Making good on the e-commerce promise required consistent results for clients, no matter where they might be or what channel they used.

  • Betting on the IT department

    Station Casinos' CIO and vice president of technology, Marshall Andrew, has two big reasons to be nervous this weekend.

  • tries to diagnose Web site problems

    With the holiday shopping season in full swing, wants its Web site running as smoothly and quickly as possible. An hour of slow service could cost the Californian company hundreds of thousands of dollars, company officials say.

  • Shopzilla deals with the Godzilla of shopping days

    Burzin Engineer spends the entire year getting ready for three Mondays in November and December.

  • Harrah's bets on BI to gain customer loyalty

    In the high stakes world of casino gambling, customer loyalty often trumps liquidity.

  • Database management aids takeover

    National health club chain Fitness First is using automated address matching software to cut down on the costs of collecting outstanding debts.

  • TomTom automates customer feedback

    GPS navigation provider TomTom has based its entire customer facing feedback portal on the RightNow Service module to offer 24x7 customer feedback globally.

  • IBM virtualization technology puts US Open on the edge

    Despite rolling out new, interactive technologies and experiencing a 43 percent increase in online traffic, the US Open reduced the number of servers it needed to power its Web site from 60 to nine during the 14-day event this year.

  • Microsoft platform fosters 'heads up' banking

    Meridian Credit Union -- Ontario's largest credit union -- recently rolled out a range of new software tools that allow its tellers to look customers in the eye.

  • Case Study: Supply chain whirl

    The supply chain at Whirlpool in 2000 was broken. Indeed, a manager there at the time quipped that among the four major appliance makers in the U.S., Whirlpool ranked fifth in delivery performance.

  • Online portal delivers unexpected savings

    When Shell Oil Products US and associate company Motiva Enterprises decided to condense three customer portals into one, the objective was to better serve customers.

  • Handhelds help refineries spot problems

    Refineries, otherworldly-looking places when seen from a distance, are actually marvels of engineering complexity, with miles of interconnected pipes and thousands of pieces of equipment processing chemicals and petroleum products. But historically, an essential tool for keeping a refinery's systems from breaking down has been the lowly clipboard.

  • Case Study: Outsourcing BI with control

    Business intelligence -- the collection and analysis of a company's most valuable data -- seems an unlikely task to farm out to contractors. But some companies are doing exactly that. Why? Because they lack the in-house skills needed to perform statistical analysis or maintain a data warehouse. And if you want to turn BI over to the experts, there are more options than ever -- along with the same big worry: losing control of your data quality.

  • Case Study: Real-time survival

    Like every other company in its industry, chemical giant Atofina needs to wring every last dollar and whiff of inefficiency out of its operations. A few years ago, the US$19.3 billion company, previously known as Elf Atochem, began to implement a system that collected data from its manufacturing plants for analysis by plant-floor personnel.