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  • 31 July 2012 08:02

Alfresco Global Survey Reveals Misconception of “Consumerisation of IT”

Survey shows IT driving tablet adoption and the emergence of a three-screen reality

Sydney, Australia, July 31, 2012 -- Alfresco, the cloud connected content platform, today announced the results of its 2012 Global Tablet in the Enterprise survey. Nearly 15 per cent of organisations (14.9%) surveyed are headquartered in Australia and New Zealand.

According to the survey results, mobile and tablet adoption is being lead by IT departments, which proves counterintuitive to the general perception of the "consumerisation of IT" trend in which resourceful and driven employees bring consumer technology into the workplace, sneaking under the radars of unwitting IT departments that are resistant to change.

“This is a unique time for the enterprise as two major technology trends – cloud computing and mobile tablets – are intersecting to create a significant opportunity for change in enterprise computing that is proving to be more complex than most organisations had anticipated,” said Chris Hazelton, Research Director, Mobile & Wireless at 451 Research. “We also see significant investment by IT in supporting consumer devices, which will pave the way for companies to build new lines of business on mobile tablets. These devices will reshape how and where employees work, while at the same time increasing their ability to collaborate with customers, colleagues and partners.”

Derived from Alfresco's extensive customer and prospect network from across the globe, the survey spans key industries such as government, education, healthcare and finance. One such healthcare customer, PhenoPath Laboratories, a physician-owned pathology laboratory is experiencing the benefits of integrating the use of tablet devices within their extremely regulated enterprise environment.

As a result of going paperless and automating the process through Alfresco’s mobile document management solution, PhenoPath saw immediate improvements in the on-time annual review rate - jumping nearly 60% just weeks after implementation and increasing to 98% after six months. The example is further mimicked in the survey result findings, which show that while many organisations are still struggling with tactical concerns such as security and ROI, respondents appear to be thinking more strategically about the role of tablets in business productivity and how tablets impact the greater IT infrastructure.

Tablet in the Enterprise Key Takeaways:

1) IT departments are leading tablet adoption. o Roughly 56% of respondents were from IT with over 90% of respondents reported having used tablet devices and over 75% have used tablets for work purposes. o Contrary to conventional “consumerisation of IT” thinking, IT is both aware and excited about tablets and is actively thinking about the best use cases inside their companies.

2) Tablets are still consumption and passive communication devices.

o About 89% reported moderate to constant use for Web browsing and 82% reported moderate to constant use for email. o With over 60% reporting little to no use of VoIP, Skype, IM and other synchronous communications while 44% report little to no use for social networking, indicating that the tablet is more of a passive social device than an active one.

3) Tablets are making smartphones more mobile and laptops less mobile.

o 57% of respondents still use smartphones in casual mobile contexts, such as lunch meetings (only 34% for tablets) and 51% (over 43% for tablets) in coffee shops. However, tablets actually overtake PC usage at home (48% vs. 46%), pull ahead during business meetings (55% vs. 24%) and clearly dominate at conferences (59% vs. 13%). o The survey clearly shows a 3-screen reality is coming true. Tablets aren’t replacing either smartphones or laptops, but are instead creating a new space in-between. It’s pretty clear that laptops are increasingly tethered to the desk or cube, while tablets are the tool of choice on the go.

4) Small and medium businesses are leading the way, but large enterprises are not far behind.

o About 75% of the respondents were from companies with fewer than 2000 employees and 62% from companies with fewer than 500 employees. o These numbers are interesting considering the fact that Alfresco's customer base is dominated by large enterprises with over 10,000 employees.

“We’ve seen two main points come out of our global tablet survey that are counterintuitive to today’s existing enterprise media hype culture - smaller organisations allow for greater widespread tablet experimentation; and IT departments are the real innovators responsible for enterprise tablet adoption,” said John Powell, CEO of Alfresco. “We are excited to be among the few leading this new wave of innovation in enterprise IT right now. New mobile devices, the cloud and open source offer invaluable opportunities for companies to lower costs, raise productivity and delight end-users.”

According to Barry Costin, Sales Director for Alfresco Asia Pacific, “If you’re a business in Australia or New Zealand today and you’re considering the idea of tablets in the enterprise, the challenge is fundamentally about how to incorporate the device into a corporate ecosystem. Unlocking content and process to provide efficient access to corporate resources beyond simple email and web access…that’s the key. In fact, a March 2012 J.P. Morgan CIO survey found that Mobile Integration tied for second place (48%) with Server Virtualisation when the CIOs were asked to name major projects that are ongoing or recently initiated, so we know it’s certainly one thing keeping CIOs awake at night.”

Using the survey findings as the foundation, Alfresco has since explored the cultural phenomenon that is supported by this data in the e-book, “Death by PowerPoint, Resurrection by Tablet,” which is currently available at

Additional Resources: · Will the Real Innovators Please Stand Up blog post by John Powell, Alfresco CEO · Access the full survey results · Sign-up for Alfresco in the cloud and get 10GB of storage for your company for free · Access an infographic of the evolution of cloud content management · Connect with Alfresco on Social Content, Twitter, LinkedIn and Facebook

About Alfresco Alfresco is how great businesses share, organize and protect their content. Nearly 7 million people in over 180 countries use Alfresco Enterprise, Cloud, Mobile and Community to manage over 3 billion files worldwide. Whether on the go or in the office, Alfresco empowers today's teams to do great work.

Founded in 2005, Alfresco is headquartered in London with US headquarters in Atlanta. For more information about Alfresco please visit:

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