- +
Your World. . . Hacked 02/10/2007 10:51:23
As your business becomes more collaborative and global, the risks to your company’s trade secrets rise proportionally. Fortunately, there are new strategies to protect the data that allows you to competeThe call to Bob Bailey, an IT executive with a major US government contractor, came on an otherwise ordinary day in October 2003. "Why are you attacking us?" demanded the caller, an IT leader with a Silicon Valley manufacturer. He wanted to know why Bailey's company had launched a denial-of-service attack against his network - +
Strategies for Dealing With IT Complexity 24/12/2007 10:30:47
Every innovation, every business process improvement, comes with an IT complexity tax that must be paid by CIOs in time, money and sweat. Here are strategies to mitigate the increasing complexity of IT as it enables new business.Every innovation, every business process improvement, comes with an IT complexity tax that must be paid by CIOs in time, money and sweat. Here are strategies to mitigate the increasing complexity of IT as it enables new business. - +
Ticked Off at Tick the Box Mentality 04/02/2008 13:01:15
Does your executive search firm know the difference between an MIS manager and a CIO, and if it does, can it explain that difference to its corporate clients?Does your executive search firm know its MIS managers from its elbow? Does it even know the difference between an MIS manager and a CIO, and if it does, can it explain that difference to its corporate clients?
Read up on the latest ideas and technologies from companies that sell hardware, software and services. Still Sneaking In: The Threats Your Security Tools Aren't Telling You About
Solve Exchange Storage Problems Once and For All: A New Approach without Stubs or Links
Wireless LANs: Is my enterprise at risk?
Did you GET the memo? Getting you from Web 1.0 to Web 2.0 Security
Optimized Back-up and Recovery for VMWare for VMWare Infrastructure with EMC Avamar
Understanding Email Marketing: A Guide for SMBs
How to Beef Up Your Sales Pipeline
Radicati Market Quadrant 2008 on Corporate Web Security
Zones provide focussed content from Computerworld and leading technology partners.Newsletter Subscription
NameProtect on Monday introduced a low-cost service designed to help companies protect their brand on the Web.
Called the Brand Aware Report and available now, the service takes a one-time snapshot of how a company's brand is being used on the Web. The service is targeted at companies that don't already have a brand-management strategy in place and want to quickly discover any abuses lurking online, or for those who want to gauge how effective their existing strategy is, says Malia Horine, general manager of digital brand management services with NameProtect.
The service, based on the technology and analysis methods used in NameProtect's higher-end offerings, looks for online abuses such as trademark infringement, domain name misuse, traffic diversion, brand disparagement, and false endorsements, says Horine.
At Chicago law firm Sonnenschein, Nath & Rosenthal, partner Carol Anne Been has used the Brand Aware Report to help a client seek out unauthorized brand use.
"There were two benefits to the report; it showed us uses [of the brand] that show up on a Web site ... in a wide variety of ways, some the client was aware of and others that were quiet surprising," says Been about her client, which has a famous brand both in the United States and overseas. "The other part was the domain name side" to find instances of cyber-squatting, where a Web site uses another company's mark in a domain name in bad faith, she says.
The law firm had been providing brand discovery services to its clients previous to using the Brand Aware Report by collecting information from a variety of sources, says Been, but this service is a "thorough and inexpensive tool" for automating that process.
The Brand Aware Report is priced at US$1,000.
Other services offered by NameProtect -- which competes with companies including Cyveillance and MarkMonitor -- include trademark screening and research, to help companies establishing a trademark examine and vet naming possibilities; brand and trademark watching, ongoing services that search for others' use of a brand; and digital brand optimization.
Computerworld Member Login
Prioritizing Services with IT Service Management (ITSM)
Computerworld Live Webinar
Wednesday 20th, August 2008
11:00am EST (Sydney, Australia)
To be repeated on:
Thursday 4th, September 2008
11:00am EST (Sydney Australia)
Sign up and receive a free copy of The Forrester WaveTM Service Desk Management Tools, Q2 2008 at the conclusion of the Webinar.
Attend and discover:
- How to deliver value to your business through ITSM
- Best practice ITSM implementation
- Why emphasis is changing from optimizing IT management processes to better servicing customers and demonstrating real dollar value
- If service-oriented ITSM is best for your business
- +
Computerworld Live Podcast #97: The Future of Enterprise Networking 25/07/2008 09:45:36
This week CW Live chats with Mark Thompson, global sales and marketing manager for HP ProCurve, on the future of the enterprise networking. Mark discusses the trends we can expect to see in the near future and how the right infrastructure can ensure your enterprise network is secure. - +
Computerworld Live Podcast #96: Security at the Edge 11/06/2008 09:22:22
CW Live speaks with Amol Mitra, HP ProCurve Director of Marketing for Asia Pacific and Japan. Today's topic: how enterprises are starting to shift away from simply controlling security via server logins, firewalls and moving to more adaptive security frameworks. - +
Data Management Edition #10: Multi-Petascale Systems 02/05/2008 09:12:33
This week we look at sustainability and the development of multicore technologies to build multi-petascale systems. - +
IT Security Edition #11: How to poison the Storm botnet 01/05/2008 08:51:55
This week CW Live presents a case study on how to poison the notorious Storm botnet . Plus we take a look at Cisco's plans for Ironport. - +
IT Security Edition #10: Cyber-battles fought and won 24/04/2008 11:09:47
Vendors bow to end user pressure to improve product security, and we take a look at the latest concepts shaping the cyber-battlefield of the future.
Tumbleweed appoints O2 Networks to its Australian Channel Partner Program 2008-08-29 12:31:00+10
HP ProCurve Brings Big Business Gigabit Switching Features to Small Businesses 2008-08-29 12:00:00+10
Nortel and LG Electronics are First in World to Demonstrate Mobile LTE Handover 2008-08-29 11:30:00+10
GlobalConnect Provides Treatment for Healthcare Provider’s Contact Support Requirements 2008-08-29 09:59:00+10
Sybase and Logica Partner To Mobilise The Supply Chain 2008-08-29 09:47:00+10
Web Security SaaS: The Next Generation of Web Security
Discover the latest web security SaaS solutions. Learn how to increase overall security effectiveness and reduce the burden on your IT department. Uncover the security challenges facing SMB environments today and identify the critical elements that can provide you with lower-cost and easier-to-manage web security solutions.
