Tasmanian shell fish marketing company Tasea which trialled RFID technology for its fresh cargo last year is grateful to be in a business where privacy is not an issue.
While RFID tagging for music, clothing and CDs is likely to create some privacy issues, there are industries where it is of no concern.
In fact, Tasea’s IT manager Geoffrey Dunlop said the trial was successful but other than better visibility of cargo, there are no benefits of the technology.
“If a company had automatic readers and freight companies had readers on trucks, RFID can tell where the tags are but if you don’t have the reading infrastructure in place, it’s no different to any other technology,” Dunlop said.
“RFID will only pose problems for freight companies with something to hide. I know of one company that is not maintaining their fridges so they wouldn’t want RFID.
“Companies are moving towards more transparent transport methods,” he said. “RFID is a good way for legitimate distributors to protect their reputation.
"Tagging individual units, for example clothing, is unnecessary unless you have a theft problem. Society’s not ready for prices on tags and this is being done with barcodes anyway.”
Dunlop said he doesn’t know of really much benefit of RFID other than tracking asset visibility. “For example, during the trial we discovered a problem with one shipment where a batch of oysters, while on a boat across the Bass Straight, was 40 degrees on the outside.”
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Strategies for Dealing With IT Complexity 24/12/2007 10:30:47
Every innovation, every business process improvement, comes with an IT complexity tax that must be paid by CIOs in time, money and sweat. Here are strategies to mitigate the increasing complexity of IT as it enables new business.Every innovation, every business process improvement, comes with an IT complexity tax that must be paid by CIOs in time, money and sweat. Here are strategies to mitigate the increasing complexity of IT as it enables new business. - +
Ticked Off at Tick the Box Mentality 04/02/2008 13:01:15
Does your executive search firm know the difference between an MIS manager and a CIO, and if it does, can it explain that difference to its corporate clients?Does your executive search firm know its MIS managers from its elbow? Does it even know the difference between an MIS manager and a CIO, and if it does, can it explain that difference to its corporate clients?
Discover how SOA can create smarter outcomes for your business.
Attend and learn:
- How SOA is helping leading companies to become more agile
- Where you should be applying SOA processes in your company
- The top SOA implementation mistakes to avoid
Click here for more information.
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Computerworld Live Podcast #97: The Future of Enterprise Networking 25/07/2008 09:45:36
This week CW Live chats with Mark Thompson, global sales and marketing manager for HP ProCurve, on the future of the enterprise networking. Mark discusses the trends we can expect to see in the near future and how the right infrastructure can ensure your enterprise network is secure. - +
Computerworld Live Podcast #96: Security at the Edge 11/06/2008 09:22:22
CW Live speaks with Amol Mitra, HP ProCurve Director of Marketing for Asia Pacific and Japan. Today's topic: how enterprises are starting to shift away from simply controlling security via server logins, firewalls and moving to more adaptive security frameworks. - +
Data Management Edition #10: Multi-Petascale Systems 02/05/2008 09:12:33
This week we look at sustainability and the development of multicore technologies to build multi-petascale systems. - +
IT Security Edition #11: How to poison the Storm botnet 01/05/2008 08:51:55
This week CW Live presents a case study on how to poison the notorious Storm botnet . Plus we take a look at Cisco's plans for Ironport. - +
IT Security Edition #10: Cyber-battles fought and won 24/04/2008 11:09:47
Vendors bow to end user pressure to improve product security, and we take a look at the latest concepts shaping the cyber-battlefield of the future.
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Taking On Demand CRM Integration to the Next Level
Discover the current integration challenges facing businesses attempting to deploy on demand CRM systems. Learn how to create comprehensive integration of your data, user interface and business process levels and transform a portfolio of disparate applications into a unified, virtual application suite.









