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Microsoft plans to shutter its book-scanning operation this week, the company said on Friday.
It will shut down the Live Search Books and Live Search Academic Web sites and stop scanning library and copyright books, Satya Nadella, senior vice president of search, portal and advertising for Microsoft, wrote in a blog post.
Microsoft appears to have decided that it doesn't want to be in the business of creating digital content, instead hoping that others will take on that task. The company will give its scanning equipment to its library and digitization partners and encourage them to continue to scan books. "Based on our experience, we foresee that the best way for a search engine to make book content available will be by crawling content repositories created by book publishers and libraries," Nadella wrote.
Microsoft has scanned 750,000 books and indexed 80 million journal articles during the life of the projects, he said. That material will still be available in Live search results, but not through separate indexes.
Nadella pointed to a strategy shift at Microsoft outlined by Bill Gates at the Advance08 advertising conference earlier this week. Echoing Gates' statements, Nadella wrote: "...we believe the next generation of search is about the development of an underlying, sustainable business model for the search engine, consumer, and content partner." That was Gates' explanation for the idea behind Cashback, a new service from Microsoft that pays people for buying online items from advertisers on Live.
The shift in search advertising strategy comes just after Microsoft pulled its US$44.6 billion offer for Yahoo. A deal of some sort could still happen between the companies, which say they are talking about a transaction that might not involve a full acquisition.
Microsoft had agreements with libraries including the University of California, the University of Toronto and the British Library to scan their books. It also had deals with McGraw-Hill, Simon & Schuster and Yale University Press to include copyright works in its index.
Microsoft's project followed one launched by Google. Google's project came under heavy fire and has been the subject of several lawsuits filed by publishers and authors who say that Google must first ask their permission before scanning their books. Google allows authors and publishers to opt out of the project. The search giant is scanning books from libraries at Harvard University, Stanford University, the University of Michigan and the New York Public Library.
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Prioritizing Services with IT Service Management (ITSM)
Computerworld Live Webinar
Wednesday 20th, August 2008
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Thursday 4th, September 2008
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Sign up and receive a free copy of The Forrester WaveTM Service Desk Management Tools, Q2 2008 at the conclusion of the Webinar.
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Computerworld Live Podcast #97: The Future of Enterprise Networking 25/07/2008 09:45:36
This week CW Live chats with Mark Thompson, global sales and marketing manager for HP ProCurve, on the future of the enterprise networking. Mark discusses the trends we can expect to see in the near future and how the right infrastructure can ensure your enterprise network is secure. - +
Computerworld Live Podcast #96: Security at the Edge 11/06/2008 09:22:22
CW Live speaks with Amol Mitra, HP ProCurve Director of Marketing for Asia Pacific and Japan. Today's topic: how enterprises are starting to shift away from simply controlling security via server logins, firewalls and moving to more adaptive security frameworks. - +
Data Management Edition #10: Multi-Petascale Systems 02/05/2008 09:12:33
This week we look at sustainability and the development of multicore technologies to build multi-petascale systems. - +
IT Security Edition #11: How to poison the Storm botnet 01/05/2008 08:51:55
This week CW Live presents a case study on how to poison the notorious Storm botnet . Plus we take a look at Cisco's plans for Ironport. - +
IT Security Edition #10: Cyber-battles fought and won 24/04/2008 11:09:47
Vendors bow to end user pressure to improve product security, and we take a look at the latest concepts shaping the cyber-battlefield of the future.
Viva la Verticals! Key to Vendor Growth is Through Vertical Market Opportunities, Says IDC 2008-09-05 11:05:00+10
F-Secure delivers fastest protection in the online world 2008-09-04 16:50:00+10
NETGEAR expands ProSafe team as business-class products take off in SME market 2008-09-04 16:27:00+10
Rogue security apps dominate Fortinet's Aug 2008 IT threat report 2008-09-04 16:00:00+10
Adaptec Intelligent Power Management Reduces Storage Power Consumption Up to 70 Percent 2008-09-04 11:28:00+10
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