Managing Growth: A review of the global software & IT services industry
This report investigates the opportunities for software and IT services companies in 2012 and beyond, and analyses how the United Kingdom, United States and Australia compare and contrast, to identify important trends that highlight the opportunities and threats to the sector over the next 12 months.
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- How Greenstone is uniting IT/marketing in the name of audience management
- Rakuten Marketing chalks up rapid Aussie digital advertising growth
- Paid endorsements get Xbox One marketer in trouble with FTC
- Report: Big data analytics delivers revenue dividends
- CMO Interview: Unleashed's Anthony Mordech on the software marketing evolution