• Author:
  • Straub, Detmar
• Subject:
  Computer Science
• Published by:
  John Wiley & Sons Inc (US)
• Published:
  26/06/2003
• Price:
  $123.99
• <  Buy this book  >

Now you can get the knowledge, tools, and strategies you need to do business in the networked economy. FOUNDATIONS OF NET-ENHANCED ORGANIZATIONS explores the ways in which organizations, particularly profit-making organizations, can become technically and operationally proficient in an increasingly networked world. Covering a broad range of topics, this latest addition to Wiley’s new series on Net-Enhanced Organization (NEO) provides you with valuable insights into why the revolution in networked enterprises makes sense from an economic standpoint, presents a layman’s view of how the underlying information technologies actually work, and equips you with corporate strategies, business models, and marketing tactics for introducing successful net-enhanced systems.

Preface.

Chapter 1. The Migration from Traditional to Net-Enhanced Organizations and Systems.

Chapter 2. Principles of Networked Economy Businesses.

Chapter 3. Structures, Frameworks, and Classes of Net-Enhancement.

Chapter 4. Basic NE Infrastructure.

Chapter 5. Middleware Technologies and Applications.

Chapter 6. NE Security, Trust, and Payments.

Chapter 7. Competitive NE Strategy.

Chapter 8. Business Models and Strategic Planning.

Chapter 9. Intermediation and Cybermediation.

Chapter 10. Strategic Partnering, Outsourcing, and Virtual Organizations.

Chapter 11. Strategizing for E-Markets.

Chapter 12. Deploying NE Solutions.

Chapter 13. Challenges to Implementation.

Chapter 14. Societal and International Issues.

Chapter 15. Reflections: The Future of E-Commerce.

Glossary.

Credits.

Index.