• Author:
  • Banks, Michael A.
• Subject:
  Internet Guides & Online Services
• Published by:
  John Wiley & Sons Inc (US)
• Published:
  21/11/2007
• Price:
  $37.99
• <  Buy this book  >

Among more than 102,000,000 blogs, a few stand out as influential, ground-breaking, and singularly successful. These thirty bloggers, who write about everything from business trends to parenting, have been featured in Wired magazine, Popular Science, and on CNN, NPR, MSNBC, and 20/20. In one-on-one conversations with Michael A. Banks, these innovative, creative thinkers have shared their tactics, their philosophies, what drives them, how they mine for subject matter, and their personal secrets for success. Come and learn from the masters.

Michael A. Banks has written more than forty books, including the bestseller Crosley: Two Brothers and a Business Empire that Transformed the Nation. Online since 1979, he wrote some of the first hands-on guides introducing people to the online world and such services as CompuServe, AOL, and Prodigy, as well as the pre-Web Internet. He has also chronicled online activities for Windows magazine, Computer Shopper, PCMagazine, PC World, BYTE, and other publications.
An enthusiastic blogger, Banks has participated in online communities for more than a quarter-century. He sees blogging as the cottage industry of the 21st century, and foresees a variety of new Internet-based business categories changing the shape of business over the next decade.

Preface.

Acknowledgments.

Introduction.

1 Dave Taylor: The Intuitive Life Business Blog.

2 Chris Anderson: The Long Tail.

3 Gina Trapani: Lifehacker.

4 Ina Steiner: AuctionBytes.

5 Mary Jo Foley: All about Microsoft.

6 David Rothman: TeleRead.

7 Frank Warren: PostSecret.

8 Mike Masnick: Techdirt.

9 Mark Frauenfelder: BoingBoing.net.

10 Robert Scoble: Scobleizer.

11 Peter Rojas: Engadget.

12 John Neff: Autoblog.

13 Ken Fisher: Ars Technica.

14 Deborah Petersen: Life in the Fast Lane.

15 Joel Comm: JoelComm.com.

16 Brian Lam: Gizmodo.

17 Kristin Darguzas: ParentDish.

18 Chris Grant: Joystiq.

19 Scott McNulty: The Unofficial Apple Weblog.

20 Philipp Lenssen: Google Blogoscoped.

21 Brad Hill: Weblogs, Inc.

22 Steve Rubel: Micro Persuasion.

23 Rebecca Lieb: ClickZ.

24 Deidre Woollard: Luxist.

25 Gary Lee: An Internet Marketing Web Site.

26 Richard MacManus: Read/WriteWeb.

27 Eric T.: Internet Duct Tape.

28 Victor Agreda, Jr.: DIY Life.

29 Steve Garfield: Steve Garfield’s Video Blog.

30 Grant Robertson: Download Squad.

Further Reading.

Index.