Google Nexus 7: What's not hot

Considering the Nexus 7 as a tablet? Here's six things we dislike about Google's own branded Android tablet.
Google Nexus 7: What's not hot

Considering the Nexus 7 as a tablet? Here's six things we dislike about Google's own branded Android tablet.

1. The display

The Nexus 7 has a 7in LCD display with a resolution of 1280x800, which is quite impressive for its size. Despite this reasonable resolution, the display on the Nexus 7 has a few annoying flaws that become noticeable the more you use it.

The main issue centres around two aspects. Firstly, the Nexus 7 doesn't display blacks as well as many rival displays. This is very noticeable when you're watching a movie on the tablet like The Dark Knight, for example. In many dark scenes, what is supposed to be deep black often appears as dark grey on the Nexus 7.

Secondly, the Nexus 7's screen isn't as bright or vibrant as we'd have liked, even though its viewing angles are good. It lacks the true colour vibrancy of super AMOLED screens, like the one used on the Toshiba Tablet AT270. Colours are often washed out. If you've got nothing to compare the Nexus 7 to, you probably won't be bothered by this issue, but it will annoy users who are expecting a high quality screen.

2. Limited memory

The Google Nexus 7 comes in 8GB and 16GB models with no memory card slot for expanding this storage. While we aren't fussed with the exclusion of a memory card slot, we would have liked to see a 32GB Nexus 7 model. Many users will be happy with 8GB or 16GB of memory, but there's plenty of people who will crave more space.

For these people, Google will argue that cloud storage is available should you wish to store more data than the Nexus 7 allows. While this is certainly true, the idea of cloud storage won't suit all users and requires a constant wireless Internet connection. Further, storing large files like videos and movies in the cloud is neither a practical or overly affordable solution. Most people would rather have access to these types of files on the Nexus 7 itself.

3. No 3G or 4G connectivity

The Nexus 7 is a Wi-Fi only tablet, so there's no 3G or 4G mobile data option. Wi-Fi will be enough for many users, especially those that only plan to use the Nexus 7 at home or in another location with a Wi-Fi connection. However, those who frequently travel will be left disappointed. On the train to work and want to grab that file from Google Drive or Dropbox? No can do.

Of course, there are two solutions to solve the 3G issue. Firstly, you could tether from your smartphone to the Nexus 7. Secondly, you could purchase a 3G/4G Wi-Fi modem, like Telstra's pre-paid Wi-Fi 4G, for example. However, both of these solutions aren't the most seamless. Constantly tethering your smartphone will quickly drain its battery, while most Wi-Fi modems have a battery life of around three or four hours — capable, but certainly not enough to last a full cycle of the Nexus 7's battery life. A 3G/4G Nexus 7 would eliminate the need for these half-measures and open up the tablet to a potential new user base.

4. Home screen

We love Google's Jelly Bean software on the Nexus 7. It's the fastest, smoothest and most functional version of Android yet. However, we find it incredibly annoying that Google hasn't allowed users to rotate the Nexus 7's home screen into landscape mode, even though many Android apps will.

It appears Google is intent on encouraging users to hold the tablet in portrait mode, except when viewing multimedia content. While the natural tendency is to hold the Nexus 7 this way, is it too much to ask for a bit of flexibility? Not every person will use the Nexus 7 in the same way.

5. Android apps

The Nexus 7 is a good introduction to the world of Android for first time users, but it also highlights the fundamental flaws with Google's fragmented ecosystem — that is, most Android apps haven't been designed specifically for tablet use.

This means many apps in Google's Play Store won't work as well as they should on the Nexus 7. Some, like Spotify, won't rotate into landscape mode and can only be used in portrait orientation. Others, like the official Twitter app, are simply blown up smartphone apps, stretched to fill the screen of the Nexus 7.

There are, of course, examples both ways. The the Pulse Reader app, Pocket, Instapaper, Flixster Movies and Evernote all work fantastically well on the Nexus 7. The excellent Flipboard media aggregator also works reasonably well, though it won't rotate into landscape mode, either. On the other hand, the likes of Facebook, Twitter, Skype, Tango, Instagram, Dropbox and Spotify all work, but there are instances where it is painfully obvious these apps were designed for a smartphone rather than a tablet. Many of them won't rotate into landscape and are often filled with lots of white space and small UI elements. What also lacks in Australia is Google's multimedia content. Where US users can purchase magazines, books, music, TV shows and movies in the Play Store, Aussies can only buy books and rent movies. There are plenty of other ways to load content on the Nexus 7 but the lack of options in the Australian Play Store is a black mark on a device specifically designed for this purpose.

6. Gaming downloads

The Nexus 7's small size and light weight makes it an excellent gaming device. The Play Store has an excellent selection of games and unlike many other apps, most of them run perfectly well on the tablet. In fact, we didn't experience any performance issues during testing — the Nexus 7 handled graphically intense titles like Shadowgun, FIFA 12, Dungeon Hunter 3 and Dead Trigger with relative ease.

So what's the problem? Google's method for download games with large file sizes. On some large games downloading the game from the Play Store only downloads a small file. Then, when you install the game and open it for the first time, the additional files required to run the game are downloaded.

This may not sound like a big problem, but these downloads are often huge sizes. Gameloft's Modern Combat 3, for example, requires 1.37GB of free storage space to download extra files after the initial 4.1MB download, while N.O.V.A 2 needs around 450MB of space after the initial 2.5MB Play Store download. There's no indication of how much space is needed before you purchase these games and we found the download often failed if you tried to push it into the background. That means you can't effectively use the Nexus 7 while these big files are downloading. This process leaves a black mark on the overall user experience.

Join the Computerworld Australia group on Linkedin. The group is open to IT Directors, IT Managers, Infrastructure Managers, Network Managers, Security Managers, Communications Managers.

References show all

Comments

Srs?

1

Is this seriously all you can come up with?

You blame the Play Store for problems that should be shifted towards the Australian Government, and bring up mobile data connectivity?? I've never once thought that It would be nice to have a phone data bill, and a tablet data bill.. I would think most people know how to tether by now.

Notfondofgoogle

2

Yup. Google's MO is becoming increasingly my way or highway. Only buying public can show them they are wrong. Stop caving into Google way.

hairyback

3

while I am still a huge google fanboy, I think you raised some excellent points.
Bandwidth is very expensive in some countries making cloud storage not only infeasable, but impossible. That also goes for your last point about not knowing how large a game file is before downloading it.
Great article.

Greg

4

i think people often forget about the core reason the Nexus is missing many of these features. Cost. Yes, having extra space would be nice $50 per 8gb = $500 or total for a 32gb nexus. add lte or 3g radio on, more $, add an external camera, more $. Google and Asus wanted to keep this as cheap as possible. dumping money into the processor and memory was the best option. if they sold another product at the same price of the Ipad it never would have sold. I never would have dumped my ipad for one. an Ipad 2 sells in 16gb storage with no upgradeability either and yet it sells like hotcakes. the games not telling you how big they are isn't a problem with the nexus, it's a problem with the google play store. you would have that same problem on a smartphone. I'm by no means a google fanboy, but when an os is as nice as jelly bean and i believe rivals the ios then i'm willing to give it props. i have no loyalty to any brand, i use what works, my 16gb nexus works.

Enigmatic

5

1. You get what you pay for. Try comparing it to other devices on the same pay level, not comparing it to devices that cost TWICE as much

2. Agreed. Absolutely no device should be made without an expansion slot... EVER. That includes Apple, Google and Windows.

3. Seriously? So all tablet users are mobile and want to be mobile? Ahuh... While I am sure many do, that isn't the "norm". We have phones for being mobile, and if we do want our tablet mobile there are ways... it shouldn't automatically come built in just because you have a misguided view that everybody wants every device mobile!

4. Really? This is worth an entire point? The home screen wont rotate. OMG, lets burn the device! Pah!

5. You have GOT to be kidding me!?!? Have you seen iPad apps lately? Big and blocky, all designed for the iPhone and very few for the iPad, with those that are charging a hell of a lot more for the priviledge. The only devices that have easily overcome this is windows, which will have custom sized applicatins for phone, tablet and PC.

6. Again the windows phone environment solves this with ease. You can download multiple things int he background. This is an OS problem, not a Nexus 7 problem. What if I want to download the window into these applications but only choose to install them when I get around to using them? I could argue then that the device isn't good because it doesn't allow me the choice on when to download. Sheesh! Talk about making it personal.

wannabgeek

6

All valid points.

I have received multiple comments from people with less than perfect eyesight that they find the screen hard to read. The same have no issues with an iPad, though this may be a form factor issue.

It's not a bad device for reading or watching TV in bed, or if traveling and utilising the Google Now app. The size limits it to more of a consumption device rather than a creative one.

It will be interesting to see if the same applies to the iPad mini, given that Apple's UI is more refined.

Enigmatic

7

I wouldn't say Apple's UI is more refined... more confined is moer like it.

A clunky backwards interface that forces you to bottle everthing into tables of dumb icons, limitations on the total number of pages, poor searchability through your apps and a horrendous need to open/close apps just to see different thing. If I want to quickly see the weather, I have to shut everything down (or have it shut down for me), switch to a new app, then restart my previous application from the beginning.

Is that "refined" by any stretch of the imagination?

wannbageek

8

Sorry Enigmatic but you seem not have viewed the IOS interface for a few versions. In any app I can swipe and pull down the Notification Centre which will show the weather, allow Facebook & Twitter post, list messages, alerts etc. - all without closing the app you are using.

Android has a similar function but it is not, as I said, as refined . check out a sample here -http://ipod.about.com/od/UsingiOS5/ss/Using-Notification-Center_3.htm

The whole design of the IOS "multi tasking" means that apps are not shut down as such. When switching between most apps you can always get back to the state that you left it in. Android is similar in this function.

Android is fine for the people who like to hack and play around with the UI - (I myself have just bough Chameleon, though you have to wonder of Android did such a good job on the UI design you have to wonder why there is a market for such apps.) F

For the majority of the consumers in this market the IOS experience is more in line with their needs.

Say what you want about the Apple "closed shop" but their design and hardware restrictions has meant that in general software design and availability ( a lot of developers wont support Android due to the fragmentation issue) and the user experience on IOS is much better than what can be see on Android.

Comments are now closed.
Related Whitepapers
Latest Stories
Community Comments
Whitepapers
All whitepapers

Google will push mobile app installs in search and YouTube

READ THIS ARTICLE
DO NOT SHOW THIS BOX AGAIN [ x ]
Sign up now to get free exclusive access to reports, research and invitation only events.

Computerworld newsletter

Join the most dedicated community for IT managers, leaders and professionals in Australia