Smartphone online usage climbing rapidly, with iPhone in the lead

Average monthly online usage by smartphone users will exceed 700MB by 2015, study says

The iPhone leads the pack when it comes to using the Web over mobile devices, according to a new study released today by Informa Telecoms & Media.

Android devices come in at No. 2 despite their surging sales, because Android phones run the gamut from low end to high end, and it's the high-end devices such as the iPhone that account for most online usage. Smartphones account for 86 per cent of all mobile data usage in the U.S., the survey says.

[ Also on InfoWorld: Android phones are outselling iPhone nearly 2 to 1. | Keep up on mobile developments with InfoWorld's Mobilize newsletter and Technology: Apple newsletter. ]

The Informa study shows the average online monthly usage of smartphones in the U.S. came to 85MB per month in 2009 and is predicted to rise to 776MB per month by 2015. For Europe, the figures are 44MB and 736MB, respectively.

Worldwide, smartphone users account for 13 per cent of devices in use but for two thirds of mobile online traffic. The smartyphone data usage share worldwide is lower than that of the U.S. and Europe because of lack of high-speed mobile broadband networks in much of the world and high-price plans.

The highest smartphone online use is in South Korea and Japan, which have current online monthly usage of 271MB and 199MB, respectively -- more than twice the global average.

This article, "Smartphone online usage climbing rapidly, with iPhone in the lead," was originally published at InfoWorld.com. Follow the latest developments in business technology news and get a digest of the key stories each day in the InfoWorld Daily newsletter.

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More about: Apple, Google, Informa
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